Summer Marketing Tips for Small Businesses

This is a Guest Post through Postrunner by Beth Longware Duff who writes about small business merchant resources. For more information, click here. Summer will be here before you know it, which means hot times, cool vibes and unique marketing opportunities for small businesses that are versatile enough to take advantage of them. Latch onto the laid-back attitude that prevails this time of year and use it to your advantage to reach out to current…

Tips on How to Get on Google Places

Google (Photo credit: Aray Chen) You may notice when you get on Google and type in a business, the first results you’ll see are for local companies. For instance, if you are in Phoenix, Arizona and you want to find a local hardware store, the listings at the top of the page will include a few stores in the area along with the address and contact info. If you’re a business looking to get ahead, you can be among these local listings….

11 Ways to Optimize Instagram For Businesses

Any business can leverage its social media presence to promote products and enhance brand image. A newcomer in a specific industry, for example, might use Facebook or Twitter in its initial promotion strategy to connect with a market that is within reach. Businesses that already have mature markets, on the other hand, may find that their social media presence helps them retain customer loyalty because it further enhances customer experience. Fac…

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