I Want to Restart Blogging

People often say when you are at the bottom, there is only one way possible. Upward.

That’s Not Me. I Can’t Sit Idle and Cry.

Hello, I’m Abhishek Rukhaiyar. I’m a blogger.

I’m doing blogging for last 7 years. It all started with an idea to share my thoughts with everyone. I gained phenomenal success. Two of my website gained success. Overall I was earning around USD 2,500 per month. However, the success lasted for 4-5 months only. Here is a snapshot of traffic to one of my website I Want Govt Job (formerly For Hire).

A Graph Nobody Likes to See

You can see the peak in March, 2014. It was the golden period. The best ever pageview of 127,173 views was on March 04, 2014. Almost same sort of story is with this blog, Rukhaiyar’s Corner. It got its best ever pageviews on Jan 19, 2014 with 58,350 views. Now, the average view is 300-400 per day.

There was a time in Sep 2013 when I was telling my friends that I dream of earning someday USD 100 a day from Google Adsense. I was targeting it by the end of 2014. At that time  I was earning USD 15-16 a day. I never thought that I’m actually on a dream run. The wishes, the dreams I’m having is going to be true much before my target.

In the month of Dec, on 23rd Dec,2013 to be precise, I touched the magical figure of USD 100 a day (USD 122). It did not end just there, On 29th Dec, 2013 I earned most till date of my single day earning USD 170. It did not end just here. Between Feb 12, 2014 to March 16, 2014, my earning never went below USD 100 any single day. That were the Days of Glory.

Glory Days Which Makes Me Feel Proud

Last month, first time I Want Govt Job was in loss. Rukhaiyar’s Corner is giving marginal profit of USD 10-15 a month. I’ve seen this debacle. I’ve seen myself going to the Top, then to the bottom. I want to flip my luck again. I want to live again the life of a successful blogger. I want to Restart Blogging. I want to start it all over again.

There is positive sides of failure always. You learn more when you fail from being on top than ever. You analyze what you did wrong. Where your luck failed you and where you took a wrong decisions.

I remember back in 2005, in my college when I had my first PC, within 5 days of me getting a PC, I tried to change the boot screen manually. In the process, I accidentally hid one of the partition of my PC and corrupted the boot file. At that time when I was scared, one of my friend told me that you can learn only with your failures. If you never try with the fear of failure, you would never learn. I used to go to computer room which had internet. I used to read about the solution and I used to come back to try it on my PC. This happened for more than 24 hours and I slept just 3-4 hours in between. Finally, I was able to both fix the boot file and recover the lost partition. I even learned how to change the boot screen. That was my first success for self learning and understanding the power of Internet.

I might be distressed now. But, I want to forget everything now and start from the scratch. I want to take the past success period as an experience phase for bigger success. I want to summarise what I learned in the last two years:

  1. I learned managing a dedicated server without cPanel. Earlier, till the success of 2013, I was heavily dependent on cPanel for managing my websites. Even when I first used a dedicated server in 2010. I got stuck with just an IP address, username and password. I spent a whole day to install cPanel and even GUI of Linux for managing my website. However, gone are the days. Now, I run whole server with command line without ever feeling need for cPanel.
  2. I learned working on nginx server.  I came to know about the low CPU load and other benefits of working on nginx rather than Apache. However, I was knowing nothing about nginx and how to set it up with php and mysql. However, thanks to my best pal, Internet. I learned it all and setup a working server with nginx.
  3. My biggest friend EasyEngine. Thanks to the guys at RT Camp. I came to realize that they have developed a package of nginx-php-mysql with memcached. The package can install the nginx server with decently optimised setting and proper documents to easily setup a WordPress website in less than 5 mins.

    Target to Load Under a Sec
  4. I learned a lot many techniques of link building, SEO optimization, webpage optimisation. I learned minification, CDN setup and many more techniques to load my website with Blazing Fast speed.
  5. I learned to use Google’s PageSpeed module in my server to do a lot many optimisation right from server.
  6. I learned to set up Cloudflare based flexible SSL. I tried and failed many times to set up my websites as secure and encrypted with SSL certificate from Cloudflare. However, lastly I got success in fixing it.

There is more in the list. However, knowledge is useful when you can use it. So, I want to use it and spread it. I want to teach everything I know to others. I want none to do the mistakes I did. Yes, nobody can taste success without failure. But, I want them to be trained to face the difficulties I have faced.

My Marriage

Me With the Beautiful Lady

Last year, I got married with a wonderful girl, Simran. She is down to earth, typical Indian Girl.

She don’t have technical knowledge about either WordPress or blogging. But, she has an eagerness to learn. I have gradually shifted my website I Want Govt Job to her. She is handling the content section of the website. It is a Job portal which needs daily updating. She has become part of the blogging business now.

Now, my responsibility is more. I have to start thinking about my family. We would be lucky to have a kid some day. I have to start preparing for the future. I have to be ready. For the records, I’ve a full-time 5 day Job. I’m just a part-time blogger. But, I’ve a dream to be independent. I love blogging and I love writing. I want to make a full-time career in blogging.

Last year, I published just eight articles on Rukhaiyar’s Corner. This year till date just one article is published by me. I have to restart blogging. I have to constantly update the blog.

I am targeting an income of USD 1,000 per month till Dec 2015. However, this time I’m going to be with you in my Journey to Success. I need your encouragement and feedback. I’m going to share with you my methods and my monthly income report. If you want to encourage me in restarting my blogging career, I would be honoured.

Be My Companion in My JourneyJoin Me

Introduction From Basic: What is WordPress?

Many of you who are familiar with blogging, when told about blogging the first thing that comes in mind is a blog on Google Blogger. It was a purchased by Google in 2003 started by Pyra Labs. It became the most popular platform for blogging. However, Blogger has some limitations like:

  • You can’t customize much in respect of appearance or features. You have to do a lot of research if you are not a pro.
  • It is hosted and owned by Google. They can shut it down any time. They can act and remove your blog on complain without any warning. Copyright violation, DMCA notice any such notice to Google will result in immediate removal of your blog.
  • The most important of all is Blogger is outdated and not a preferential service of Google. They are not keen in updating the service with latest advancement in blogging and make it more user and customization friendly.

In between a lot of alternative services flourished. WordPress, Drupal, Joomla and others. Google Blogger is used mostly for regular blogging only. However, these services are referred as Content Management Service (CMS). These are used to create a lot many different sort of website than just a blogging website. One may see the current market share of all the Content Management Services CMSs here.

You may see WordPress has developed as a giant for CMS. Drupal and Joomla both give software which could be easily installed on hosting environment to create your website and comes with Open-source License. Hence, one could customize it easily. However, WordPress provides both Google Blogger type blogging platform where you can sign up and start blogging and Open-Source Licensed software which you could install on self-hosting environment like Drupal and Joomla.

WordPress blogging platform is available at www.WordPress.com. It is popularly referred as WordPress.COM. The self-hosted blogging software could be downloaded at www.wordpress.org. This is referred commonly as WordPress.ORG or self-hosted wordpress.

Just like Google Blogger, WordPress.com has some restrictions. However, their blogging environment is much more advanced than Google Blogger. Customization and many add-on services are allowed as premium services on payment. There are almost 60 Million blogs hosted on WordPress.com. If you are a novice and want to create a wonderful looking blog where you can start writing without nothing to worry about, choose WordPress.com.

WordPress.ORG gives all the capability of customization and personalization. The customization and personalization could be achieved easily by more than 2,500 free themes and 30,000 free plugins. In order to set up your WordPress.ORG blog, you need to get a hosting account at HostGator, BlueHost, JustHost or other such hosting company. Plus you need your own domain name which you can get at GoDaddy. Most of the hosting company give domain name at the time of registering for their service. But, it’s better that you use your own domain name from GoDaddy. As it will be easy if you wish to change hosting company in future. In later articles I will give your more details about blogging with WordPress. Enjoy!

11 Ways to Optimize Instagram For Businesses

Any business can leverage its social media presence to promote products and enhance brand image. A newcomer in a specific industry, for example, might use Facebook or Twitter in its initial promotion strategy to connect with a market that is within reach. Businesses that already have mature markets, on the other hand, may find that their social media presence helps them retain customer loyalty because it further enhances customer experience.

Facebook, Twitter, and Google+ are all powerful social media sites good for businesses but Instagram lets you connect with your market through photos. You showcase the creative and laidback side of your business and this definitely creates a whole new experience for your market. Here are 11 useful tips to help you optimize Instagram (IG) for your business:

1. Showcase your products through creative shots

 

Your Instagram is not an extension of your product catalog. Post product photos in different perspectives, lighting, and filter.

2. Work on getting more followers

Be visible. Post photos regularly using multiple hashtags descriptive of your photos. Like photos and post comments on other people’s accounts. You can also follow other accounts and follow-back your followers, but you don’t have to do this to everyone.

3. Post photos that relate to your product’s image or business’ core values

This photo from AT&T’s instagram feed showcases important personal connections by keeping in touch through technology. Cultivate the imagination of your followers and let them associate you to both abstract and tangible things that enhance the image of your brand.

4. Optimize your Instagram profile

Using a few words, creatively tell them who you are or what you do. Include links to your website and other social media accounts.

5. Show your IG feed on other social media sites

Another way to increase your visibility and widen your scope is to connect your IG account to Facebook, Twitter, Tumblr, Google+ and other social media sites you are subscribed to.

6. Use appropriate hashtags

For example, your photo is of a pair of sneakers standing on a forest trail. Hashtags: #hiking #shoes #sneaker #weekend #holiday #nature #trail #Saturday #fun. Joining these trends increases your visibility and lets you explore your creative limits.

7. Caption your photos

Concise and catchy captions amplifies the emotional appeal of your images.

8. Join hashtag trends

One popular hashtag right now is #ThrowbackThrusday, which lets users relive memories by posting old photos. Photos must be as old and funny or as mad as #MondayMadness. Other examples of trending hashtags are #tgif #FollowFriday and #SundaySelfie.

9. Take advantage of current events

Think how you can relate your business to the different events, holidays, and celebrations you observe.

10. Create contests in Instagram

Create fun contests for your followers and let others know that by following you, they could also win delightful prizes.

11. Re-post your followers’ photos of your products

Take pride in your followers’ loyalty by reposting interesting photos to let your users know that you appreciate them. By doing this, you also let others know that they can be featured if they post photos with your products.

These are just some of the ways to improve your presence through Instagram whatever your business is about.

Author Bio:

Sasha Murray is a Literature student and a freelance writer from LA. She writes for the school newspaper, education-related websites, and http://www.bestessays.com/doc_essay.php about writing, literature, social media, and travel.